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Watch AI Agents Optimize
a Real Google Ads Account

The Ads Grader shows you what's wrong. This demo shows you what happens next — every action the AI takes, every improvement it makes, logged in real time across a real HVAC account over 30 days.

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No credit card · Connect your Google Ads in 60 seconds

Two different tools. One complete picture.
Ads Grader Free

Diagnoses your account. Grades 10 performance dimensions and shows exactly what's costing you money — Quality Score gaps, wasted spend, keyword holes.

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AI Agents Demo You are here

Shows the treatment. See every AI action taken on a real account — negative keywords added, bids adjusted, ad groups restructured — and the results.

Demo Account
Apex Comfort HVAC — Austin, TX
$4,200/mo Google Ads budget · Runs search campaigns for AC repair, furnace replacement, and HVAC tune-ups
$148
CPL on day 1
$87
CPL after 30 days
$1,340/mo
Wasted spend found
47 changes
AI actions taken

The AI action log — every change, explained

Every action the AI takes is logged with the reason, the expected impact, and the actual result. Nothing happens silently.

Day 1 Negative Keywords
Added 47 negative keywords across all campaigns
Why: Search term report showed spend on "HVAC school", "DIY AC repair", "HVAC parts near me" — non-buyer searches burning $380/mo.
$380/mo wasted spend eliminated · CPL down 14% in first week
Day 2 Bid Adjustment
Reduced bids by 35% between 11pm–5am on all campaigns
Why: 90-day data showed 0 conversions from overnight clicks. $210/mo spent on calls no one answers.
$210/mo recovered · No impact on lead volume
Day 3 Ad Group Restructure
Split "HVAC" ad group into AC Repair, Furnace Repair, and Tune-Up
Why: One ad group serving all intents meant QS of 4.1. Tight grouping by intent lifts relevance.
Quality Score: 4.1 → 6.8 in 10 days · CPC dropped $4.20 avg
Day 5 Budget Reallocation
Shifted $600/mo from Brand campaign to AC Repair campaign
Why: Brand campaign CPL was $312 (low volume, high waste). AC Repair CPL was $89 with capacity to scale.
+9 incremental leads/mo from same total budget
Day 8 Match Type Fix
Changed 12 broad match keywords to phrase match
Why: Broad "air conditioning" was triggering window AC units, portable coolers, car AC — none convert for HVAC service.
Irrelevant clicks dropped 28% · Conversion rate up from 6.2% to 9.1%
Day 14 Ad Copy Test
Launched 3 new responsive ad headlines for AC Repair
Why: Top headline "Same-Day AC Repair — Austin" had 2.1% CTR vs current best of 1.4%. Auto-rotation started.
CTR up 0.7pts · Contributes to QS improvement
Day 21 Geo Bid Adjustment
Added +20% bid modifier for ZIP codes 78701–78759
Why: Conversion data showed these central Austin ZIPs converted at 2.3x the rate of outer suburbs.
High-value ZIP share of leads: 31% → 48%
Day 28 Seasonal Prep
Created summer AC emergency campaign, scheduled to ramp June 1
Why: Historical data shows emergency AC searches spike 3x in June–August. Pre-built campaign ready to activate.
Positioned for peak season · $800/mo budget earmarked

This account had 47 AI actions in 30 days. A typical agency makes 4–8 manual changes per month.

30-day results on Apex Comfort HVAC

Same $4,200/month budget. Same market. Same competition. Just 30 days of AI optimization.

Cost per Lead
$148 $87
−41%
Monthly Leads
28 48
+71%
Wasted Spend
$1,340/mo $190/mo
−86%
Avg Quality Score
4.1 7.3
+78%
Before FieldSprout — Day 1
HVAC - General (broad)
$2,100 8 leads $263
Brand Terms
$640 2 leads $320
AC Repair + Furnace (mixed)
$980 12 leads $82
Remarketing
$480 6 leads $80
After 30 Days — AI Optimized
AC Repair — Phrase/Exact
$1,620 22 leads $74
Furnace Repair — Phrase/Exact
$820 11 leads $75
HVAC Tune-Up — Seasonal
$640 9 leads $71
Remarketing
$480 6 leads $80

Grader vs. AI Agents — what each one does

Ads Grader AI Agents
What it does Diagnoses your account Fixes and improves your account
When it runs Once, on demand Every 24 hours, automatically
Output A scored report (A–F) Actual changes applied to your campaigns
Requires account connection Optional (demo available) Yes — reads and writes to Google Ads
Cost Free Paid subscription
Best for Understanding where you stand Ongoing optimization and growth

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Connect your Google Ads account and the AI agents start working immediately — identifying waste, fixing structure, and improving Quality Scores within the first 48 hours.

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No credit card · Cancel anytime · Results in 48 hours